FROM 1 STORE
TO 200+ UNITS.
Founder & CEO of Pure Green. Sharing how to build, scale, and dominate in franchising.
As Seen In
BUILDING AND SCALING
FRANCHISE BRANDS
AT NATIONAL LEVEL.
"Franchising isn't about opening locations. It's about building systems that scale without you."
Ross Franklin is the Founder & CEO of Pure Green, one of the fastest-growing wellness franchise brands in the United States, with 80+ locations open and 200+ units in development.
Over the past two decades, he has built and scaled brands by focusing on systems, site selection, and operational execution that drive real unit-level performance. His work sits at the intersection of health, entrepreneurship, and scalable business models.
Work with Ross across franchise development, brand strategy, and growth execution.
Credentials
Areas of Expertise
80+ Locations Open • 200+ Units in Development • Nationwide Expansion
Pure Green is built for scale. The model combines premium product positioning with operational simplicity to drive strong unit-level performance across markets.
With a growing national footprint, the brand continues to expand through disciplined site selection and systems designed for multi-unit growth.
From a single location to a rapidly expanding franchise system, Pure Green has been engineered for scalability. Every component, from operations to real estate strategy, is designed to support growth without sacrificing quality.
This is a system built to grow.
Now expanding across key U.S. markets.
THE PLAYBOOK BEHIND 200+ UNITS.
THE FOUNDER SUCCESS FORMULA
A step-by-step framework for building, scaling, and leading a high-growth business, based on the exact systems used to grow Pure Green from a single location to a national franchise brand.
Most founders struggle not because of effort, but because they lack the systems required to scale.
In The Founder Success Formula, Ross breaks down the exact frameworks he used to build Pure Green into one of the fastest-growing franchise systems in the U.S.
This is not theory. It's a practical blueprint for turning an idea into a scalable, high-performance business.
What You'll Learn
Who This Is For
PURE GREEN
PODCAST
Conversations on entrepreneurship, wellness, franchise growth, and building brands that last. New episodes every week.
SPEAKING ON BUILDING, SCALING,
AND WINNING IN BUSINESS.
Ross brings real-world experience from building one of the fastest-growing franchise brands in the U.S. His talks deliver practical frameworks audiences can apply immediately to drive growth.
80+ Locations Open • 200+ Units in Development • Founder of Pure Green
BOOK ROSS FOR YOUR EVENT →How to position your business to dominate its market.
Systems for scaling from 1 location to 100+.
How to capitalize on one of the fastest-growing industries.
Frameworks for navigating growth and pressure.
How to attract the right capital and structure for growth.
Systems that maintain performance as you expand.
Clear Frameworks. Actionable Strategies. Real-World Execution.
LET'S BUILD
SOMETHING
GREAT.
Whether you're interested in franchise opportunities, speaking engagements, media inquiries, or strategic partnerships, Ross is open to conversations that create real impact.