Ross Franklin has been featured in many publications including page six, msm, well + good, gothamist, the native society,, the new york post, and guest of a guest

Ross Franklin builds businesses, optimizes performance and is on a mission to make people healthier

He is an an American Entrepreneur and started Pure Green, one of the fastest growing juice and smoothie companies. calls him a Nutrition and Fitness Expert. His competitors refer to him as the “The Superfood Smoothie King.” He is a featured Health and Wellness expert in many publications. His consulting company RF Consulting has built and elevated dozens of companies. Are you looking for help in taking your business to the next level? Find out how Ross can help.

Ross Franklin Founder and CEO of Pure Green

Ross Franklin Builds Businesses

Ross Franklin builds businesses. Right out of college he got his start in the Fitness industry running high-end health clubs for The Sports Center at Chelsea Piers and Equinox. After building and operating many pre-eminent branding within the fitness industry, he took everything that he learned to build Pure Green, a cold pressed juice and handcrafted smoothie company that is on a mission to bring health to the world.


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Pure Green Expansion

Pure Green has exploded and has become one of the top juice and smoothie companies in New York City with locations slated to open all throughout the United States. Pure Green specializes in cold pressed juice, handcrafted smoothies and made-to-order acai bowls with the highest quality ingredients sourced from all over the world.

More about Ross Franklin


Ross Franklin's mission is to transition the mainstream population into a healthy lifestyle. Building and growing businesses is a passion for Ross. He launched his consulting company, RF Consulting over a decade ago and has since developed and launched many significant brands within the health and wellness industry.

RF Consulting is dedicated to building brand enterprise value and delivering results for consumer product goods (CPG) brands, quick-serve-restaurants, health clubs, spas and boutique fitness concepts.

RF Consulting specializes in:

  • Business Strategy

  • Retail & Wholesale Operations

  • Retail Build-Out Design

  • Consumer Product Goods Launch

  • Company Branding & Design

  • Capital Raising Process

  • Growth Marketing

  • Product Development

  • Manufacturing & Distribution

Find out how RF Consulting can help elevate your business and take your company to new heights. Fill out an inquiry and schedule a business consultation to work directly with Ross Franklin.