New York City is the global benchmark for premium consumer brands. If a concept works in New York, it works anywhere. Pure Green was built for this market — fast service, premium ingredients, and a brand identity that resonates with health-conscious urban professionals.
With 20M+ metro area consumers, the highest concentration of fitness studios and wellness businesses in the US, and a culture that demands quality, New York represents one of the highest-revenue-potential markets in the Pure Green system.




Click on a market to see territory details, demographics, and available opportunities. Manhattan, Brooklyn, Long Island, and Westchester are all currently open for franchise development.
Click any market to view territory details
Pure Green offers one of the most accessible investment structures in the premium wellness franchise space.
Investment ranges are estimates. Refer to the Franchise Disclosure Document (FDD) for complete financial details.
Pure Green provides comprehensive support from site selection through grand opening and beyond. Our franchise development team has decades of combined experience scaling wellness concepts across the US, including the highly competitive New York market.

"New York is where Pure Green was built. The city's standards are the highest in the world — and our brand was designed to meet them."
Complete the form below and our New York franchise development team will reach out within 24 hours.